Is high-end, luxury makeup better?
It seems a lot of beauty bloggers, vloggers, and industry pros rely more heavily on “luxury” brand makeup than anything else. You rarely see a celebrity makeup artist using Covergirl, or an editorial makeup artist using anything aside from Cover FX, Make Up For Ever, and other big name brands. I’m regularly asked if pro makeup artists should ditch their drugstore makeup and use only high end products, and I’m here to answer the question: is high-end, luxury makeup really better?
There seems to be many negative connotations surrounding the use of drugstore makeup products. I understand how it can be easy to associate low price with low quality, as this is usually the case in life. Therefore, it makes sense that makeup artists would think the same when it comes to building their kits. I’d like to point out that just because something is usually true doesn’t mean it’s always true – and it’s definitely not the case with all drugstore makeup products.
Some of my favorite products can be picked up at Wal Mart, Shoppers Drug Mart, Walgreens, or Primark. Take Rimmel’s Stay Matte pressed powder, for example. This is the only powder I will use to set my makeup. I’ve tried Make Up For Ever powders, MAC Cosmetics powders, and just about any other powder imaginable but Rimmel is my favorite – and at a mere $4 at that.
Another product I swear by is the L’Oreal Colour Riche Balm. I rotate between using Pink Satin and Caring Coral in my everyday makeup routine and love these products. Sure, I love my MAC Russian Red and NARS Heat Wave too, but nothing beats the silky texture of my Color Riche balms.
So, is it possible to work as a professional makeup artist with only drugstore brand makeup? I’m sure it’s possible, but there are certain products I leave to the luxury brands – like foundation and concealer. In my opinion at least, luxury brands tend to do a better foundation (and this goes for concealer, too) than drugstore brands. This is simply because you’re paying more for the product, so the luxury brand can afford to put more higher quality ingredients into the product.
My all-time favorite is the Laura Mercier Silk Creme foundation. I’ve never encountered any other foundation quite like it, and love how little I need to use to get a great, medium coverage that lasts all day long. Check it out on the finish is truly unmatched. You can read more about it on the Laura Mercier website.
As a pro makeup artist, your focus should always be on creating a gorgeous base on top of which you can work your magic. Without a good base, the rest of the look falls apart. If I were to give you advice on where to spend the extra money and where to save a bit, I’d say to invest in anything that’s going to give you that great base – a beautiful complexion – and save on other products like lipgloss, lipstick, blushes, etc.
To answer the question in short, luxury brand makeup can be better. There are also plenty of instances in which I’m sure it can be worse, or simply unnecessary. Anyone wearing makeup, or using makeup in their job, is best off going with what they’re most comfortable using and what they know works best for their needs.
When you’re able to invest a little more heavily in professional products, do so in base-builders like concealer, foundation, eyeshadow primer, and setting sprays. If you’re looking to save, save on lipsticks, lipglosses, eyeshadows, mascaras, and blushes. At the end of the day, the choice is really yours, and these are just my personal suggestions!
Let me know what you think! Leave me a comment below and tell me if you prefer drugstore or luxury brand. Me? I’m a mix!